EMV 101: What Small Businesses Need to Know About The Switch to Chip Card Technology

Wednesday, October 14, 2015
2:00 PM Eastern Time (View in your timezone)

Did you know that an important shift is occurring with card payment technology that might impact your business? Keeping up with the newest, most secure card payment technology is very important for small business owners.  That’s why SBA has teamed up with Square to help small businesses navigate the upcoming transition from magnetic stripe to chip card technology (also known as “EMV” – for Europay, MasterCard, & Visa). 

Please join SBA and Square for a free webinar presentation: “EMV 101: What Small Businesses Need to Know About the Switch to Chip Card Technology”.

Participants will learn:

• What the transition to EMV chip card technology means for small businesses
• What EMV chip card technology is and why it’s more secure
• What the new fraud liability rules that took effect October 1st mean for merchants

Cosponsorship Authorization # 15-2050-102. SBA’s participation in this cosponsored activity is not an endorsement of the views, opinions, products or services of any cosponsor or other person or entity. All SBA programs and services are extended to the public on a nondiscriminatory basis